Ruby Valdez on Commercialization

Mckee gives us a postmodern and modern views on commercialization. The modernists believe that what the media does is try to get high ratings by which they dumb down what is sown on television. Though not all, most television programs aim as low as possible to help themselves out. The other side of this debate is the postmodern view in which it is believed that the media is merely giving us an outlook on life that differs from what we're used to. Both of these sides make interesting points. For example, I agree that the media has dumbed down what is being shown on television. I always feel like television has just gotten ridiculous and it's just showing nothing but trash. On the postmodern side there are the people who believe that this is just the working class' way of bringing their culture into the public sphere and that it shouldn't be seen as negative. Also, this is the working class' way of breaking away from only believing what the leaders of their nation believe. This very different outlook on the "mass" media made me alter my view. I guess we need the "best" of both worlds in order to balance out the public sphere.